Launched in 2018, ChitoCare beauty is an award-winning biotechnology skincare brand from Iceland, dedicated to creating high-performance skincare powered by nature and science. Located in the coastal town of Siglufjörður and inspired by Iceland’s pristine environment and advanced marine biotechnology, our formulas are built around marine chitosan—a unique bioactive ingredient sustainably sourced from the pure waters of the North Atlantic Ocean.

At the heart of the brand is our parent company, Primex—a marine biotechnology company specializing in the sustainable research, development, and production of high-quality chitosan used in cosmetics, food supplements, medical devices, and other innovative applications, such as biomedicine and wound management.

Since 1999, Primex has pioneered ways to transform marine raw materials that were once considered waste into valuable, science-driven solutions that support human health, skin recovery, and advanced skincare innovation. This commitment to circular sustainability and biotechnology research forms the foundation of every ChitoCare beauty product and we are proud to be the first skincare brand globally to incorporate high-quality chitosan into its products. 

By combining Icelandic purity, marine biotechnology, and clinically supported ingredients, ChitoCare beauty creates skincare designed to support healthy skin, promote healing, and enhance natural beauty. Our formulas harness the protective and restorative properties of marine chitosan to help strengthen the skin barrier, improve hydration, and support skin renewal.

From the clean Arctic waters surrounding Iceland to our advanced biotechnology laboratories, ChitoCare beauty represents a new generation of sustainable, science-backed skincare—where innovation, skin health, and respect for nature come together.